shouting and chanting in
unison "Run Dude" on big plays... instant cultural "viral" placement
Track and Field
Rugby Skateboarding
Running
Walking Working Out
Youth
Adventure
Gen X
Gen Y
Target a whole new broad
and vertical demographic...
You want these ...all present:
Memorability: Excellent
Marketability: Excellent
Extension: Excellent
Cool Factor: Way Cool ! !
Clarity: Excellent
Length: very good
Word count: very good
Hyphens: not present
Numerals: not present
Substitutions: not present
Abbreviations: not present
All contact information kept strictly
confidential.
Television
Streaming Video Multimedia Internet
Website
Digital Media
Broadcasting
Projected Revenue for 2007:
Radio & Television Broadcasting
$59
Billion
Spectator Sports $25
Billion
Athletic Footwear
$19
Billion
2006 Internet Advertising Spending for Retail, Media,
Apparel and Sporting Goods Sectors totaled more than
$2
Billion
**
**Data compiled from
Advertising Age 2006 factbooks
this is the latest
available
***Fantasy
Sports $4 Billion
***
"Despite the dominance of television and event sponsorships
in the sports marketing landscape, sports sites are emerging as key venues for
content and advertising," said Paul Verna, eMarketer senior
analyst.
Bill Bidwill William V. Bidwill Jr.
Arthur Blank Steve Bisciotti Jerry
Richardson Virginia Halas McCaskey Randy
Lerner Pat Bowlen William Clay Ford, Sr.
Robert C. McNair Jim Irsay
Wayne Weaver Clark Hunt Wayne Huizenga
Zygi Wilf John Mara Steve Tisch
Robert Wood Johnson IV Jeffrey Lurie
Alex Spanos Denise DeBartolo York Georgia
Frontiere Stan Kroenke Mallcolm Glazer Jerry
Reinsdorf George Gund Gordon Gund Mark Cuban E. Stanley
Kroenke William M. Davidson Christopher Cohan Leslie L.
Alexander Melvin Simon Donald T. Sterling Jerry Buss
Michael Heisley Micky Arison Herb Kohl Glen Taylor Lewis
Katz George Shinn Ray Wooldridge James L. Dolan Rich
DeVos Ed Snider Jerry Colangelo Peter M. Holt Howard
Schultz
$25
Billion
